Intro: The Za Foundation charity was set up in 2010 specifically to help support, educate and inspire the young people of the Nkomazi region in South Africa.
To help celebrate ten years of fundraising, raising awareness, and the successful implementation of many charity initiatives; it was decided that the charity’s visual identity needed a well-earned ‘refresh’!
Impressed by what this small, dynamic team of women had accomplished over the years, I felt their charity deserved a bit of love (and some much-needed colour)!
Firstly, I created a new charity logo and ‘shout’. This quickly evolved into a bold, bright, and friendly brand identity, which is now happily rolling out across all channels – helping to shine a light on an extremely worthwhile cause.
I delivered: brand visual identity / brand guide / merchandise design / marketing communications